Tim Sayles on Boating Club Concept, May 2010
There are those--namely club boaters and potential club boaters--who think this is a splendid idea. And there are those--namely, boat dealers and manufacturers--who think it's just awful, that it diverts potential boat buyers from the showroom at a time when the industry can least afford it. And there are those in the middle who say that it all probably balances out, that for every potential boat buyer pulled off the showroom floor, there's probably a clubber who eventually buys his or her own boat, and might not have come to that if it hadn't been for the boat club. Damn those centrists. They're so bloody . . . reasonable!
When we first looked into the club phenomenon some six years ago, we were of course intrigued, but at the time there wasn't much substance to it. There were some active clubs in Florida, to no one's surprise, and one small business in Annapolis, the Chesapeake Boating Club, but not much else on the Chesapeake with anything resembling a track record. So we decided to just keep that sticky note on the planning board and see if anything came of it.
Something came of it. Chesapeake Boating Club is still going strong with its fleet of 15 sailboats and five powerboats. (As I have mentioned before in this space--and mention again here, and in the feature story, in the interest of scrupulously full disclosure--we CBM editors are now paying members of that club). So, back to the original question: Is this what boating will look like in the future? Will individual boat ownership go the way of, say, those funny looking bicycles with the huge front wheel? Is this indeed the beginning of a paradigm shift? . . . Pffft! No, of course not. I only say that because I like the sound of "paradigm shift." It makes me seem smarter than I actually am.
No, I think it is not a new economic model; I think it's just a new kind of ticket to our enviable party. And I think some clubbers will come and go as they please, but that many more of them will come and stay. And to them I say welcome to the party.
Tim Sayles, Editor